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Incident 8752 Report
Coordinated Deepfake Campaign Reportedly Impersonating Rishi Sunak Promoted Fraudulent Quantum AI Investment Platform on Meta
2024-01-08
143 deepfake ads, over 100 of which reportedly impersonated former British Prime Minister Rishi Sunak, were promoted on Meta's platform to advertise the fraudulent investment scheme "Quantum AI." Funding for the ads reportedly originated from 23 countries. Up to 462,000 users may have been exposed to the false content. The campaign used generative AI tools to create high-quality misinformation, including spoofed BBC news clips for added legitimacy
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Other entities that are related to the same incident. For example, if the developer of an incident is this entity but the deployer is another entity, they are marked as related entities.