Skip to Content
logologo
AI Incident Database
Open TwitterOpen RSS FeedOpen FacebookOpen LinkedInOpen GitHub
Open Menu
Discover
Submit
  • Welcome to the AIID
  • Discover Incidents
  • Spatial View
  • Table View
  • List view
  • Entities
  • Taxonomies
  • Submit Incident Reports
  • Submission Leaderboard
  • Blog
  • AI News Digest
  • Risk Checklists
  • Random Incident
  • Sign Up
Collapse
Discover
Submit
  • Welcome to the AIID
  • Discover Incidents
  • Spatial View
  • Table View
  • List view
  • Entities
  • Taxonomies
  • Submit Incident Reports
  • Submission Leaderboard
  • Blog
  • AI News Digest
  • Risk Checklists
  • Random Incident
  • Sign Up
Collapse

Incident 481: Deepfake TikTok Video Featured Joe Rogan Endorsing Supplement Brand

Description: A deepfake video featuring podcast host Joe Rogan advertising to his listeners about a "libido-boosting" supplement was circulating on TikTok and other platforms before being removed by TikTok along with the account which posted it.

Tools

New ReportNew ReportNew ResponseNew ResponseDiscoverDiscoverView HistoryView History

Entities

View all entities
Alleged: unknown developed an AI system deployed by @mikesmithtrainer, which harmed Joe Rogan , Joe Rogan fans and TikTok users.

Incident Stats

Incident ID
481
Report Count
6
Incident Date
2023-02-12
Editors
Khoa Lam
Applied Taxonomies
MIT

MIT Taxonomy Classifications

Machine-Classified
Taxonomy Details

Risk Subdomain

A further 23 subdomains create an accessible and understandable classification of hazards and harms associated with AI
 

4.3. Fraud, scams, and targeted manipulation

Risk Domain

The Domain Taxonomy of AI Risks classifies risks into seven AI risk domains: (1) Discrimination & toxicity, (2) Privacy & security, (3) Misinformation, (4) Malicious actors & misuse, (5) Human-computer interaction, (6) Socioeconomic & environmental harms, and (7) AI system safety, failures & limitations.
 
  1. Malicious Actors & Misuse

Entity

Which, if any, entity is presented as the main cause of the risk
 

Human

Timing

The stage in the AI lifecycle at which the risk is presented as occurring
 

Post-deployment

Intent

Whether the risk is presented as occurring as an expected or unexpected outcome from pursuing a goal
 

Intentional

Incident Reports

Reports Timeline

Incident OccurrenceAI Joe Rogan Promotes Product in Disconcerting Deepfake VideoTikTok removes viral video ad of suspected Joe Rogan AI deepfakeTikTok takes down video ad of suspected Joe Rogan deepfake for breach of policyDeepfake Scammers Love Becoming Joe RoganMaking Deepfakes Gets Cheaper and Easier Thanks to A.I.Insane deepfake sends Joe Rogan viral for promoting a product he’s never discussed
AI Joe Rogan Promotes Product in Disconcerting Deepfake Video

AI Joe Rogan Promotes Product in Disconcerting Deepfake Video

petapixel.com

TikTok removes viral video ad of suspected Joe Rogan AI deepfake

TikTok removes viral video ad of suspected Joe Rogan AI deepfake

mashable.com

TikTok takes down video ad of suspected Joe Rogan deepfake for breach of policy

TikTok takes down video ad of suspected Joe Rogan deepfake for breach of policy

foxnews.com

Deepfake Scammers Love Becoming Joe Rogan

Deepfake Scammers Love Becoming Joe Rogan

cracked.com

Making Deepfakes Gets Cheaper and Easier Thanks to A.I.

Making Deepfakes Gets Cheaper and Easier Thanks to A.I.

nytimes.com

Insane deepfake sends Joe Rogan viral for promoting a product he’s never discussed

Insane deepfake sends Joe Rogan viral for promoting a product he’s never discussed

dexerto.com

AI Joe Rogan Promotes Product in Disconcerting Deepfake Video
petapixel.com · 2023

An artificially intelligent (AI) deep fake video of podcaster Joe Rogan reportedly fooled TikTok viewers into buying a product he had never discussed.

The deep fake video features an eerily realistic AI version of Rogan promoting supplement…

TikTok removes viral video ad of suspected Joe Rogan AI deepfake
mashable.com · 2023

If you've been on TikTok lately, you might have been served a video advertisement featuring Joe Rogan and one of his guests on his immensely popular podcast, The Joe Rogan Experience. In the clip, Rogan boasts about a "libido booster for me…

TikTok takes down video ad of suspected Joe Rogan deepfake for breach of policy
foxnews.com · 2023

TikTok removed a suspected deepfake video in which podcaster Joe Rogan appears to promote a male-marketed coffee product called Alpha Grind on his show. 

A spokesperson for the social media site told Fox News Digital in an email on Thursday…

Deepfake Scammers Love Becoming Joe Rogan
cracked.com · 2023

This week, TikTok pulled down a fake video featuring “Rogan” shilling for Alpha Grind, a supposed libido booster for men. According to FakeRogan, it’s a supplement that can “really make a difference down there.”  (The actual Alpha Grind pro…

Making Deepfakes Gets Cheaper and Easier Thanks to A.I.
nytimes.com · 2023

It wouldn’t be completely out of character for Joe Rogan, the comedian turned podcaster, to endorse a “libido-boosting” coffee brand for men.

But when a video circulating on TikTok recently showed Mr. Rogan and his guest, Andrew Huberman, h…

Insane deepfake sends Joe Rogan viral for promoting a product he’s never discussed
dexerto.com · 2023

An internet scam featuring an AI version of controversial podcaster Joe Rogan has gone viral, terrifying the internet with its implications for the future of AI.

AI has been taking over the internet recently, with chatbots like ChatGPT bein…

Variants

A "variant" is an incident that shares the same causative factors, produces similar harms, and involves the same intelligent systems as a known AI incident. Rather than index variants as entirely separate incidents, we list variations of incidents under the first similar incident submitted to the database. Unlike other submission types to the incident database, variants are not required to have reporting in evidence external to the Incident Database. Learn more from the research paper.

Similar Incidents

By textual similarity

Did our AI mess up? Flag the unrelated incidents

Biased Google Image Results

Biased Google Image Results

Mar 2016 · 18 reports
AI-Designed Phone Cases Are Unexpected

AI-Designed Phone Cases Are Unexpected

Jul 2017 · 7 reports
Content Using Bestiality Thumbnails Allegedly Evaded YouTube’s Thumbnail Monitoring System

Content Using Bestiality Thumbnails Allegedly Evaded YouTube’s Thumbnail Monitoring System

Apr 2018 · 2 reports
Previous IncidentNext Incident

Similar Incidents

By textual similarity

Did our AI mess up? Flag the unrelated incidents

Biased Google Image Results

Biased Google Image Results

Mar 2016 · 18 reports
AI-Designed Phone Cases Are Unexpected

AI-Designed Phone Cases Are Unexpected

Jul 2017 · 7 reports
Content Using Bestiality Thumbnails Allegedly Evaded YouTube’s Thumbnail Monitoring System

Content Using Bestiality Thumbnails Allegedly Evaded YouTube’s Thumbnail Monitoring System

Apr 2018 · 2 reports

Research

  • Defining an “AI Incident”
  • Defining an “AI Incident Response”
  • Database Roadmap
  • Related Work
  • Download Complete Database

Project and Community

  • About
  • Contact and Follow
  • Apps and Summaries
  • Editor’s Guide

Incidents

  • All Incidents in List Form
  • Flagged Incidents
  • Submission Queue
  • Classifications View
  • Taxonomies

2023 - AI Incident Database

  • Terms of use
  • Privacy Policy
  • Open twitterOpen githubOpen rssOpen facebookOpen linkedin
  • 30ebe76