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Incident 343: Facebook, Instagram, and Twitter Failed to Proactively Remove Targeted Racist Remarks via Automated Systems

Description: Facebook's, Instagram's, and Twitter's automated content moderation failed to proactively remove racist remarks and posts directing at Black football players after finals loss, allegedly largely relying on user reports of harassment.

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Entities

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Alleged: Facebook , Instagram and Twitter developed and deployed an AI system, which harmed Marcus Rashford , Jadon Sancho , Bukayo Saka , Facebook users , Instagram users and Twitter Users.

Incident Stats

Incident ID
343
Report Count
2
Incident Date
2021-07-11
Editors
Khoa Lam
Applied Taxonomies
MIT

MIT Taxonomy Classifications

Machine-Classified
Taxonomy Details

Risk Subdomain

A further 23 subdomains create an accessible and understandable classification of hazards and harms associated with AI
 

1.2. Exposure to toxic content

Risk Domain

The Domain Taxonomy of AI Risks classifies risks into seven AI risk domains: (1) Discrimination & toxicity, (2) Privacy & security, (3) Misinformation, (4) Malicious actors & misuse, (5) Human-computer interaction, (6) Socioeconomic & environmental harms, and (7) AI system safety, failures & limitations.
 
  1. Discrimination and Toxicity

Entity

Which, if any, entity is presented as the main cause of the risk
 

AI

Timing

The stage in the AI lifecycle at which the risk is presented as occurring
 

Post-deployment

Intent

Whether the risk is presented as occurring as an expected or unexpected outcome from pursuing a goal
 

Unintentional

Incident Reports

Reports Timeline

Incident OccurrenceRacist trolls attacked England’s soccer team. Fans fought back.Facebook Provides New Overview of its Efforts to Combat Racist Abuse Online in the Wake of Euro 2020
Racist trolls attacked England’s soccer team. Fans fought back.

Racist trolls attacked England’s soccer team. Fans fought back.

vox.com

Facebook Provides New Overview of its Efforts to Combat Racist Abuse Online in the Wake of Euro 2020

Facebook Provides New Overview of its Efforts to Combat Racist Abuse Online in the Wake of Euro 2020

socialmediatoday.com

Racist trolls attacked England’s soccer team. Fans fought back.
vox.com · 2021

It wasn’t exactly surprising that hordes of social media trolls viciously attacked three Black players on England’s soccer team with racist comments and emojis after a historic loss on Sunday, July 11. What was unexpected was how quickly ev…

Facebook Provides New Overview of its Efforts to Combat Racist Abuse Online in the Wake of Euro 2020
socialmediatoday.com · 2021

After another major incident of racist abuse online, targeted at members of the English football team, Facebook has provided a new overview of how it's working to address such attacks, and stop people from experiencing race-based abuse acro…

Variants

A "variant" is an incident that shares the same causative factors, produces similar harms, and involves the same intelligent systems as a known AI incident. Rather than index variants as entirely separate incidents, we list variations of incidents under the first similar incident submitted to the database. Unlike other submission types to the incident database, variants are not required to have reporting in evidence external to the Incident Database. Learn more from the research paper.

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